Categories: Consumer Privacy, Online Security, Cookies,

AlertsforConsumers.com contacted the Network Advertising Organizations to inquire about the ambiguous terms of their consumer opt out privacy policy.

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Within 30-minutes of sending an email, Jim Campbell, Director of Membership Services of the National Advertising Organizations , called to respond to the email query.

In an effort to accommodate the privacy rights of online consumers, Network Advertising organization plans to make a few enhancements to their privacy policy.

Here's Jeff Campbell's response.

Jim Campbell response.
_______________________________________________________________
Dear Alerts For Consumers.com:

Thank you for contacting the Network Advertising Initiative (NAI).

We appreciate your feedback on our site and the presentation of the opt out options. Being so close to the site, I sometimes miss issues that are obvious to fresh eyes.

As we discussed, keep an eye on our site in the coming weeks and months. I hope to add some language to the opt out page to help consumers manage cookies. We also hope to develop a larger policy document that will address all types of cookies (in addition to the NAI Principles that focus on 3rd party cookies).

I hope I was able to answer your questions.

Please feel free to contact me if you have other questions or comments.

Regards,
Jim Campbell
Director of Membership Services
NAI/ESPC

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